About the company
Nim is a new AI video creation app enabling everyday users to create short-form videos for TikTok, Instagram Reels, YouTube Shorts, etc. Thousands of new users join every day, and the paid user base continues to double every day.
Our goal is to empower regular people to quickly master content creation and generate high-view content on major social media platforms.
About the Role
We’re looking for an Influencer Marketing Specialist to join our Growth Team and drive influencer collaborations that will help Nim grow tenfold over the next month. You'll manage influencer relationships from initial outreach to final video publication, ensuring impactful and high-performing content that can acquire paid subscriptions.
This role requires a keen awareness of viral trends and effective storytelling formats. You’ll play a key role in driving Nim’s growth through influencer collaborations.
Responsibilities
- Influencer Management: Handle communications after initial outreach, ensuring smooth collaboration.
- Evaluation & Selection: Assess influencer profiles for fit and analyze past performance metrics (views, engagement, conversion rates).
- Negotiation & Offers: Propose and adjust offers based on past engagement, platform reach, content length, and quality. Negotiate terms when needed.
- Creative Collaboration: Suggest tailored video concepts aligned with the influencer’s style and platform.
- Support & Coordination: Assist influencers with any questions, issues, or feedback throughout the collaboration.
- Tracking & Reporting: Track video performance, collaboration details, and payment processing, maintaining a detailed spreadsheet.
Expectations
- First week: Post up to 3 short-form influencer videos.
- First 3 Months: Increase to 10+ posts per week, reaching million-strong viewership, with a shift from short-form to long-form content.
- 6-12 Months: Post up to 5+ long-form videos per week and take full ownership of one influencer marketing stream.
Requirements
- Experience: 1-2 years in a junior marketing role
- AI & Social Media Savvy: Stay updated on trends.